FILMMAKING

Everything You Need to Know Before Starting Your Next Video Production
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It’s no question we live in the age of video. Digital, broadcast, social media—hell, even some billboards have started using video (have you seen the Vegas Dome?). Video is a dynamic, captivating medium that dominates our lives. From…

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The Ultimate Phoenix Video Production Guide
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Over the past century, the state of Arizona has been home to film, commercial, documentary, and still photo productions. With a wide range of animal life and ecosystems, there are countless settings and backdrops for producers and directors to…

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Ambient Skies Takes Home Three Addy Awards In 2023
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So everyone’s heard of the Emmy Awards, right? Everyone’s heard of the Academy Awards. But you might not have heard about the Addy’s which is short for the American Advertising Awards.  This ceremony annually celebrates the…

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Bet99 And Ambient Join Forces For A Commercial With Auston Matthews
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So this producer Dhani Oks calls us from Canada and says, look… We need to shoot a commercial with Austin Mathews for Bet99 pronto, you in? And we were like, “Auston Matthews!? Hell Yes!”  Ok, so it wasn’t quite that simple or…

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Legal Paper Trails For Video Production: What Do I Need?
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Remember those guerrilla days? Where you'd throw all caution to the wind to grab that shot before education taught you otherwise. Even if you haven't gone through that phase, learning the hard way that you need to protect yourself on paper can be an…

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What Does It Take To Be An Underwater Camera Operator?
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From repelling the sides of bluffs to jumping out of an airplane, if there's a place with deadly risk and a killer view, you can bet that human beings will find a way to document it. And from that newborn need, an advanced 'specialty operator'…

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5 Things To Consider When Shooting With The Phantom Flex4K Camera
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If you want super-sharp ultra-fast motion imaging for your next project then there really is only one camera to turn to. The Phantom Flex4K is the ultimate in slow-motion capture. Sporting a super-35mm CMOS with a full resolution of 4096 x 2304,…

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Know Your Co-Editor From Your Assistant Editor & Everything In Between
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Credits are a strange phenomenon in the film business. Movies that are directed by Alan Smithee will have had the real director's name removed. Peter Andrews is a pseudonym often used by Steven Soderbergh for crediting the cinematography on films he…

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Casting 101: Common Rates For Actors, Talent, And Influencers
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One of the first lines in your production budget will be for front of camera performers. Whether you're booking David Duchovny or Dave Debutant your production is going to need to conform to Screen Actors Guild rules and SAG rates. These are the…

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Identifying Fraudulent Producers Before It’s Too Late
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From The Ladykillers to The Sting, Catch Me If You Can to Hustlers the art of the con is straight from the Hollywood playback. Unfortunately, real life scams and unscrupulous partners are part of everyday film and TV biz.  The ploys range from…

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Shaping A Scene With Light: A Cinematography Cheatsheet
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The core principles of cinematography are laid down in Genesis.  'Let there be light,' and there was light. And God saw that the light was good, and he separated the light from the…

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Hollywood’s Top 5 Budgeting Software For Production
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Budgeting is just about as far from the creative side of production you can get, but if you want to avoid the pitfalls of 'creative' accountancy then you'll want to make sense of every cent. …

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Have a project in mind?
We can't wait to hear from you!

The easiest ways to get in touch with us are to request a meeting, give us a call, or shoot us an email.

[email protected]
(480) 420 4368

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