Medscape is a website providing access to medical information for clinicians; the organization also provides continuing education for physicians and health professionals. It references medical journal articles, Continuing Medical Education (CME), a version of the National Library of Medicine's MEDLINE database, medical news, and drug information (Medscape Drug Reference, or MDR). They were putting together a live stream event online that was focused on the product Breztri. They were in need of a large stage to setup shop and build a background complete with convention style lighting. Ambient came onboard to take care of all their production needs including coordinating a sound stage and providing a camera crew to capture the live event.