THOR INDUSTRIES

thor-200

Ambient Skies helped the most trusted name in RVs prove that you truly can go everywhere and stay anywhere.
We showcased social media influencers living that life day in and out, on the road 365 days a year.

THOR INDUSTRIES

Ambient Skies helped the most trusted name in RVs prove that you truly can go everywhere and stay anywhere.
We showcased social media influencers living that life day in and out, on the road 365 days a year.

Building A Compelling Story Around Life In A Toy Hauler

THE ASK  

Maintain Thor’s reputation as a leader in the RV space by creating two testimonial vignettes that showcase how to navigate a full life in an RV year round and that prove you don’t have to sacrifice “family time” to live the way you want to.

INSIGHT

The general public is unaware that you can trade life in the suburbs for one on the road, without sacrificing comfort.

APPROACH

We needed to be flexible and move quickly. So we gathered the appropriate gear, assembled the right troops and headed North of Phoenix to spend a few days around Bartlett Lake documenting the Baxter family (social media influencers) as they spent quality time with each other and their kiddos.

DELIVERABLES

  • Our Doors Are Always Open (Vignette)
  • Why We RV To Be Closer To Family (Vignette)
  • 30 Edited Photo Selects

Download the full project case study where you'll learn more about this project size, detailed budgets, timelines, creative details, blue-prints & exclusive moments we had during this project.

THE CHALLENGE

Murphy’s law doesn’t make exceptions for video productions, we had to keep the visuals compelling and relied on post treatment to bring many moments to life.

CAPABILITIES UTILIZED

We custom-tailored our capabilities to fit the timeline and budget of this project, teaming up to problem-solve and pivot along the way.

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 FINAL DELIVERABLES

OUR RV DOORS ARE ALWAYS OPEN

Robin and Warren Baxter, the “Parents Unleashed” couple who are influencers on social media, take us behind the scenes of their life and give us a peek into their background, their family and how they like to live life on the road.

WHY WE RV TO BE CLOSER TO FAMILY

The Baxters love their Toy Hauler. And they went all out when they customized it for their comfort level. Check out the unique features that Thor’s Toy Haulers offer their owners and how they utilize it to fulfill their dream lifestyle.

30 EDITED SELECTS

Thor’s website is where the company hosts their testimonial stories. And they needed some high quality photos to complement the videos and build out a congruent look and feel for each story's portal. Check out some of the beautiful moments we captured with the Baxters.

THE IMPACT

A couple of strong vignettes that serve as examples to potential customers proving you can live successfully on the road if you want to trade in your house for a Toy Hauler. In keeping with their existing campaign, they were able to add diversity to the stories they tell and establish fresh engagement. What’s more, they were able to showcase various attributes of the Toy Haulers and showcase unique ways that you can modify the interior.

LET'S CHAT 

Have a project in mind?
We can't wait to hear from you!

The easiest ways to get in touch with us are to request a meeting, give us a call, or shoot us an email.

(480) 420 4368   l    [email protected]s.com

 

Have a project in mind?
We can't wait to hear from you!

The easiest ways to get in touch with us are to request a meeting, give us a call, or shoot us an email.

[email protected]
(480) 420 4368

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